Oh No Disrupted Ads on 2LP + 7"
Creating a niche outside the shadow of his older brother Madlib, Oh No has been just as innovative in the hip-hop realm. He built a reputation from the ground up through a early collaborations - Lootpack, Murs, De La Soul, even composer Galt MacDermot on the album Exodus into Unheard Rhythms. Then, a series of stellar instrumental album – Dr. No's Oxperiment, Dr. No's Ethiopium. The more recent fusion with Alchemist as the group Gangrene and his reworking of Strong Arm Steady's recent album as Stereo Jr further fuels his acclaim as one of today's most exciting beat makers.
His 2013 solo endeavor, Disrupted Ads, is a collective musical vision thematically inspired by the usage of devious newspaper advertisements from yesteryear. These ads would disrupt public perception, making readers think twice about what they accepted as truth. Dr. No! intends to make you do an audio double take by melding bass rattling beats, soulful melodies, and hypnotizing synths into a mind bending album experience.
In the fashion which we've come to expect from Oh No, this is a blend of hip hop, funk, and electronic inspired fusion that are stirred in a seamless pot of head nodding, foot tapping perfection. Disrupted Ads boasts featured guest verses from Blu, MED, Ron Artiste, Souls of Mischief, Gangrene and more. He may be Madlib's younger brother, but Oh No's star continues to rise amongst the most impactful producers of modern hip hop. 2LP pressing with etching plus bonus 7" flexi disc.