It's Only Me is Lil Baby's most introspective release showcasing musical and visual representation of his evolution and personal growth, as depicted in the album cover that reflects Baby at various ages of his life's journey. The composition of tracks tells the story of Baby being focused and only in competition with himself as he navigates as an artist, man and father. Primed to be one of the most culturally impactful releases of early-2023, the 23-track album follows his seminal 2020 release My Turn, and features notable guest appearances from Future, Young Thug, Nardo Wick, Fridayy, Rylo Rodriguez, Jeremih, EST Gee, and Pooh Shiesty. It's Only Me notably includes Baby's RIAA certified Platinum hit "In A Minute," that reached No. 1 at Urban & Rhythmic radio.